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Product Manager, Affiliate and eCommerce

Product Manager, Affiliate and eCommerce

Experience (Years) 

More information about this job

Position Overview

Responsible for supporting development and execution of the shopping affiliate revenue strategy and ecommerce functions on This role has fiscal responsibility for P&L related to affiliate revenue activity, as well as for general business metrics for traffic, conversion, and user satisfaction.

Qualifications Include

  • B2C product experience with accountability for financial, customer, and other commonly understood industry benchmarks for success, preferably with a significant Affiliate Shopping or eCommerce component.

  • College degree or equivalent plus a minimum of three to five years product manager work experience developing highly scaled, data-driven web products with significant revenue.

  • Active listening, superior written and oral communication skills.

  • Outstanding multi-tasking ability, prioritization and project management skill.

  • Proficient with Google Apps suite (Docs, Slides, Sheets, Drive, Gmail, etc.) and  Microsoft Office products (Excel, Word, PowerPoint, Visio), JIRA .

  • Experience with prototyping and testing tools a must.

  • Proven experience with Agile Scrum and tenure as an Agile Product Owner

  • A strong business sense and deep understanding of the digital landscape

  • Ability to communicate effectively and influence at all levels of the organization

  • Able to work flexible hours and be available for occasional domestic travel

  • Background in or passion for user experience and human-centered design

  • Strong digital network is preferred

Key Responsibilities

  • Lead and provide daily direction to cross-functional team initiatives spanning product, IT, content, leadership, finance and other stakeholders

  • Act as Agile Product Owner for Shopping: oversee product backlog, stand-up meetings, sprint planning, review & retrospective sessions

  • Establish and enforce strategic alignment between organizational mission and strategy for the Shopping program

  • Design and conduct continuous testing and optimization of Shopping and eCommerce conversion flows

  • Identify opportunities and translate into requirements, stories and supporting artifacts that articulate simple, elegant solutions to conversion challenges

  • Develop expert understanding of the customer and be able to anticipate and build to their needs and improve their user experience

  • Partner with both internal and external parties to identify knowledge gaps and requisition market research that contributes to a deep understanding of Affiliate Shopping and eCommerce, including both consumer insights and industry research

  • Identify, contact, and collaborate with internal and external subject matter experts, including partners, vendors and trade organizations in order to gather, organize and share market trends and best practices

  • Partner with other product managers/owners and key stakeholders to formulate, coordinate and evangelize product roadmaps and strategic plans

  • Own development of success metrics (P&L, audience, customer satisfaction, etc.) to assess enhancements and track and communicate progress accordingly -- Proactively make recommendations based on where the programs are meeting, exceeding, or missing key performance indicators (KPIs)

  • Train and educate appropriate stakeholders (customer service, editors, marketing, etc.) on new products, services, and enhancements

  • Conduct internal and external product demonstrations, promote product enhancements and new features to build momentum and organizational support of site progress

  • Manage external vendors, contractors and resources

  • Execute other special projects, as assigned