Communications Specialist, New and Diverse Audiences

Job Locations US-NY-Yonkers
ID
4955
Category
Communications, Marketing & Public Relations

WHO WE ARE

Founded in 1936, CR has a mission to create a fair and just marketplace for all. Widely known for our rigorous research and testing of products and services, we also survey millions of consumers each year, report extensively on marketplace issues, and advocate for consumer rights and protections around safety, digital rights, financial fairness, and sustainability. CR is independent and nonprofit.

THE OPPORTUNITY

As part of the CR’s Communications team you will help drive awareness of and build affinity for the organization and its expertise by participating in and supporting work to engage new and more diverse audiences, leveraging key editorial and advocacy initiatives, and amplifying CR content, products and expertise. This includes fostering relationships with media, influencers and bloggers to reach new and existing audiences that report on key issues people face today.

 

What You'll Do

 

  • Provide media relations support as needed for CR-generated news, product reviews and recommendations, policy positions and/or experts working collaboratively with other members of the communications team, media outlets/channels and influencers.
  • Develop and maintain relationships with media and influencers in the tech, home & appliance, auto, personal finance, health, food and product safety space.
  • Draft news releases, pitch letters, talking points, broadcast scripts, contact lists and social content; also bylined communications such as op-eds and talking points for executive thought leadership.
  • Work with editorial, research and testing and communication team members to align on priorities, messaging and tone.
  • Help with planning of media relations campaigns, speaking engagements, thought leadership opportunities.
  • Partner with outside public relations firms, as directed.

ABOUT YOU

What We Need to See

 

  • Bachelor’s degree in communications, marketing, journalism or related field.
  • A minimum of 3 years of hands-on communications experience with excellent news judgement and background in public relations.
  • Strong contacts with a wide variety of media (including broadcast, radio, traditional and online).
  • Exceptionally strong interpersonal, social media, verbal communication, and writing skills plus the ability to translate technical and scientific information into consumer-friendly language.
  • Ability to interact effectively with CR reporters, editors, advocates and senior management.
  • Strong project management skills.

 

What We'd Love To See

 

  • Experience pitching and placing stories with media that reach younger and more diverse audiences
  • Team player who collaborates well with others across highly matrixed organization
  • Communicates clearly and confidently on a consistent basis; persuades and influences others through compelling communications
  • Stays current on external news, trends and issues, utilizing knowledge of competitive landscape, marketplace trends, best practices and technology
  • Shows intellectual curiosity, demonstrating a commitment to continuous learning and actively seeking feedback
  • Spanish/English language oral and written proficiency

EEO STATEMENT

Consumer Reports is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action Employer, making decision without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class.

Options

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
Share on your newsfeed