The VP, Chief Experience Officer is responsible for leading Consumer Reports’ digital membership products and cr.org (CRO) , overseeing product management, user experience, and content strategy. 

 

This role is responsible for envisioning and implementing a state of the art user experience that will transform CR’s existing membership offering on digital and mobile platforms and align products and content with CR’s mission and business strategy.

 

Under our CRFlex program, this is a hybrid position and is eligible for remote work up to 60%. The successful candidate must reside within 75 miles of one of our main CR office locations (Yonkers, NY, Washington D.C.).

Executive-level responsibility for creating a best in class user experience for CR’s flagship site, CRO companion app, and digital membership offering. Oversees digital strategy, product, user experience, content strategy and website operations. Accountable for the fully integrated site experience of content, product and UX to provide a truly consumer-centric site experience.

 

Other responsibilities include:

• Responsible for developing product functionality, benefits and ongoing product strategies
• Key influencer for the functional teams that support and directly service CRO’s operations including IT, content creation, analytics, e-commerce, and marketing.
• Active participant on CR’s senior leadership teams and key driver in setting CR’s membership strategy.
• Works with stakeholders across the organization to set strategy for CRO content (video, text, and audio) that is aligned with membership, mission, priority issues, target audience engagement, and brand.
• Leads Product Management, User Experience, and Content Strategy teams in delivering current and new digital products and services, including improvements in usability and customer satisfaction
• Partners with business development team to identify critical content partnerships that drive revenue and/or mission impact
• Partners with key stakeholders to implement new platforms and tools to drive speed of innovation and the creation of new multimedia experiences for users
• Responsibility for key membership KPI’s and overall responsibility for product performance and revenue growth for all CR’s membership products and services
• Owns the business planning and budgeting process for assigned areas.
• Provides industry knowledge of best practices and stays abreast of technology and product innovation to inform key stakeholders within CR
• Works collaboratively with cross functional teams in finance, marketing, content, digital analytics and IT to drive business results
• Balances enterprise digital priorities and clearly communicates priorities to the product team and key stakeholders
• Works with stakeholders to develop content and paywall strategy.

 

 

You’ll Be Highly Rated If:

• You have the experience. Minimum of 10 years of demonstrated success managing digital products with revenue, engagement and traffic KPIs is required
• You understand the landscape. Proven digital product management skills and experience including oversight of diverse team of product managers responsible for a portfolio of digital products
• Demonstrated success with hands-on implementation of first-to-market strategies
• Success leading product with digital data/consumer-centric business models and impeccable editorial integrity. Previous experience in publishing or similar content-driven businesses preferred
• Demonstrated competency with business performance metrics, analytics, budgeting and business models related to the digital products and services
• Prior success working at a senior level inside a complex organization; entrepreneurial and start-up experience is a plus
• You are collaborative. Leadership experience in an Agile environment with a multi-team, matrixed structure
• Familiarity with e-commerce platforms, content management systems, data storage, taxonomy, and usability
• Experience with digital subscription and auto-renewal; B2B experience is a plus

You'll Be One of Our Top Picks If:

• 10+ years relevant experience in B to C digital/mobile product environment
• Experience in transforming a website and mobile experience
• Subscription, publishing or tool creation experience that drives engagement and conversion of consumers
• Proven ability to prioritize a mix of business objectives, work with cross functional teams, and to manage, motivate and develop staff.
• Accepting responsibility that results in anticipation/prevention of problem areas from actions, and problem solving inside and outside the department/organization.
• Actively and continuously gaining insight of strengths and development opportunities of team members in order to identify the relevant areas that need further development (with regard to skills and knowledge) and acting upon it.
• Showing interest in other people's feelings, attitudes, and reasoning.
• Committing to create and search for new and innovative approaches to activities that enhance performance.
• Leads with urgency and purpose, promotes collaboration & accountability and confronts challenges
• Understands and processes complex information and exercises sound judgment, considering the situation, the issues, the key players, and the levels of authority involved. Proposes courses of action that further the objectives, priorities, and vision of the organization.
• Ability to lead change, inspire risk taking & innovation, leverage external perspective and communicate for impact
• Ability to make balanced decisions, build trust and learn continuously
• Ability to build & manage high performing teams and to translate vision into action

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Consumer Reports is an independent, nonprofit organization dedicated to a fair and just marketplace for consumers. Our team is made up of truth tellers, change agents, and consumer advocates who investigate and build coalitions to fight for fairness and justice in the marketplace. We leverage our evidence-based approach to demand safer products, a healthier environment, and equitable services for everyone.

Our mission starts with you. We offer medical benefits from that start on your first day as a CR employee that include behavioral health coverage and unlimited sick days. There’s also generous family planning benefits and a generous 401K match. Learn more about how CR’s advocates for strong benefits on behalf of their employees here: https://www.consumerreports.org/cro/careers/landing-page/index.htm

At Consumer Reports, we are committed to fair, transparent pay and we strive to provide competitive, market-informed compensation. The target salary range for this position is $322k to $376k. It is anticipated that most qualified candidates will fall near the middle of this range. Compensation for the successful candidate will be informed by the candidate’s particular combination of knowledge, skills, competencies, and experience.

Consumer Reports proudly seeks to build a richly diverse workforce by hiring people with a diversity of thoughts, identities, perspectives, and experiences that help advance the difference we make for consumers, and by ensuring our people experience equity and inclusion in their work lives. We encourage members of traditionally underrepresented communities to apply, including women, LGBTQIA people, people of color, and people with disabilities.