Consumer Reports, Inc.

Associate Director, Product

Job Locations US-NY-Yonkers | US-New York
Digital/Video/Social Media


CR is currently hiring an Associate Director, Product to be a part of our Membership Growth team! The Associate Director will lead the development, execution and evaluation of membership growth strategies that align with CR’s strategic objectives. 


The Associate Director will also have oversight of one or more product teams with staff development and mentoring responsibilities.


Under our CRFlex program, this is a hybrid position and is eligible for remote work up to 90%. The successful candidate must reside within 75 miles of one of our main Yonkers, NY office location (must be able to be onsite 1 day per week).





As Associate Director, Product you will develop and prioritize a roadmap for sustainable membership acquisition and growth initiatives based on short and long term organizational objectives, identify opportunities to define metrics and KPI's to track success and make informed, data-driven decisions. You will partner closely with leadership across the organization to align on a strategic approach and to ensure performance goals are met.


The Associate Director will develop product strategies, understand market and customer needs, work with cross-functional teams to deliver high-quality digital products, measure and report on product performance and identify opportunities to drive membership growth and high satisfaction.


You’ll Be Highly Rated If:

  • You have a Bachelor's degree in Business, Marketing, or a related field.
  • You have 7 years experience in product management roles, exceptional leadership skills, and strong strategic thinking
  • You have a demonstrated ability to negotiate and work effectively across cross-functional teams to achieve goals in a fast-paced environment.
  • You have experience with subscription and membership business models.
  • You have 1st hand knowledge of Ecommerce platforms—from both the customer journey and back end perspectives—with a clear understanding of paywall strategy and consistency, promotional offers and membership plans and how to build referral and gifting programs as well as other plan sharing mechanisms.
  • You have experience with fundraising donations - both one-time and recurring in manner, and donor benefit programs.
  • You have a problem solving mindset and a passion for creating user-centric digital experiences.

You'll Be One of Our Top Picks If:

  • You have a Master's degree in a related field, or similar certification and/or experience in a leadership role within product management with more than one direct report.
  • You have 10 Years experience in Product management.




Consumer Reports is an independent, nonprofit organization dedicated to a fair and just marketplace for consumers. Our team is made up of truth tellers, change agents, and consumer advocates who investigate and build coalitions to fight for fairness and justice in the marketplace. We leverage our evidence-based approach to demand safer products, a healthier environment, and equitable services for everyone.

Our mission starts with you. We offer medical benefits from your first day as a CR employee that include behavioral health coverage and unlimited sick days. There’s also generous family planning benefits and a generous 401K match. Learn more about how CR advocates for strong benefits on behalf of their employees here:


At Consumer Reports, we are committed to fair, transparent pay and we strive to provide competitive, market-informed compensation. The target salary range for this position is $175k to $193k. It is anticipated that most qualified candidates will fall near the middle of this range. Compensation for the successful candidate will be informed by the candidate’s particular combination of knowledge, skills, competencies, and experience.

Consumer Reports proudly seeks to build a richly diverse workforce by hiring people with a diversity of thoughts, identities, perspectives, and experiences that help advance the difference we make for consumers, and by ensuring our people experience equity and inclusion in their work lives. We encourage members of traditionally underrepresented communities to apply, including women, LGBTQIA people, people of color, and people with disabilities.


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